How do you reward good work? You dont. Good work is expected, especially in small companies like ours, if you're not doing good, what's the point, might as well roll over and exist in a real office with central air conditioning that makes your heart cold. What about unexpected, brilliant, Read More
We’ve outgrown our old clothes, started looking and feeling better. So it’s time to play the part. This post is about a new skin to our crazy old soul. Read More
This year we redesigned Hokey Pokey's packaging. Instead of a round, it's a 3 sided tub with its own printing challenges. Upside, it stands out at retail by virtue of it's structure. Folks at Hokey Pokey tested the tub from production to sales environment to see if the shape and the new colour stand Read More
Rasta is looking for people across disciplines. The positions are open in our Gurgaon office. If you're keen, write into hey@rasta.in and tell us how you make a good fit. Read More
Most folks look at great advertising as merely the function of right-brain brilliance that gifted MVPs at big fat ad agencies possess. When it really is a culmination of some creative and of a lot of really mundane behind the scenes work. Read More
Last week I got an event invite on Facebook. It was to watch the Arsenal vs Liverpool game with the members of the official Arsenal Football Fans Club in Delhi. I courteously accepted the invite to join the group but ticked maybe on whether I’ll make the venue. My reasons were borderline stupid, but Read More
Nestled between wrecked Mughal monuments and archaic design institutes is Delhi’s creative hub - Hauz Khas Village, a place & space for genius and pseudo alike. Armed eccentric and draped hipster is what sort of defines the Hauz Khas sensibility. Read More
